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Buying Smart: Consumer Review Sites


Review Sites
Review sites can be a Godsend, but even here, it’s caveat emptor.

As I boldly claimed on the Start Here page when I was first establishing this site, with the wealth of information currently available on the Internet, there is no excuse for not informing yourself about consumer purchases before plunking down your money.  Consumer reviews on the Internet are a great place to get customers’ honest opinions about products, right?  Well, as I came to realize, no.  Honest, independent consumer reviews seem to be another thing that the Internet has given and then, for the chance to make a quick buck, taken away.  When looking up opinions and reviews online, it’s definitely caveat emptor.

To select the sites I discuss in this post, I started with the Top20Sites.com’s Top Consumer Review Sites list.  To be honest, I didn’t get all that far before I realized that I was wasting my time.  Maybe this list was put together poorly, or maybe most of the consumer review sites out there are garbage; it’s hard to say.  At any rate, a lot of the sites on that list are not what they first appear.  At the end of this post, I’ll tell you which review site I trust the most, and why.

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